Audience is important when writing a piece because it gives perspective. It also allows the author a general idea of the types of language and references that would be appropriate to use and context. Of course, depending on the content of the piece some audiences will not understand it or your direction and that’s okay. The audience is important because they help in breathing life into a piece of work. Generally, I don’t have a particular audience in my mind because I know my work will resonate with some people some where. I have ideas about where I want my work to go or who I would like to read, which in a sense contradicts the above point but I don’t strain myself for audience.