As a journalist, it’s very important to consider my audience when I am writing. I try to consider the fact that my audience may be coming from a variety of viewpoints from a variety of different cultures in a variety of locations. In order to maintain professionalism, and to keep my opinions as subjective as possible, I try to write journalism pieces with an open mind.
That being said, if I am writing an editorial or an opinion based piece then I think it’s more important to write for the audiences entertainment versus writing to inform and educate.
Overall, audience is very critial to consider regardless of what you are writing. Readers can react to writing in so many different ways. It’s impossible to please everyone, especially in journalism and often times, journalists are responsible for writing the most controversial pieces, producing the most controversial opinions.